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Sofia Coppola for Le Bon Marché

Great collaboration between Paris Department Store Le Bon Marché and Sofia Coppola for new version of the SC bag she originally designed for Louis Vuitton in 2009.

Coppola has designed 10 “wonderland windows” which feature sweet deer set against a pop art background of neon and exaggerated peonies.

“I wanted it to be fun and feminine and to think of the bag as a present or a treat that you get yourself, It reminds me of Christmas, seeing the windows, so I wanted to do something that kids would enjoy too.”






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